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Consumer wellness

A campaign website concept separating product education from creator participation, with clear steps and calls to action.

SUMMARISE THIS CASE STUDY WITH

WebsitesConcept build
Client type
Consumer wellness campaign concept
Services
Websites
Timeline
Concept build
Built with
HTML, Tailwind CSS, Lucide icons

The page needed to explain a consumer drink and a creator referral opportunity without confusing the two or implying guaranteed income.

  1. 01

    Separate the stories

    Give product education and creator participation distinct paths.

  2. 02

    Explain the steps

    Show how participation works before asking visitors to sign up.

  3. 03

    Keep claims accountable

    Require evidence and review for health claims, earnings statements and referral terms.

  • Hero with two calls to action
  • Product explanation
  • Participation steps
  • Creator and community sections
  • Animated marquee
  • Responsive page layout

A clear creator journey for a consumer wellness campaign
A clear creator journey for a consumer wellness campaign
A clear creator journey for a consumer wellness campaign

Test first-time visitor comprehension and sign-up completion. Review promotional claims and terms before launch. Related visual iterations are grouped as one concept; no sales or earnings results are verified.

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